What
is job analysis?
Job
analysis, as the name implies, involves analyzing a job into its major component
parts. It involves finding out what
jobs your graduates are getting in the “real world” and finding out what
knowledge, skills, and attitudes lead to success in those jobs.
When
was the last time you interviewed graduates of your program? You may be shocked to learn that much of the “essential”
wisdom you imparted was unnecessary or obsolete, and that there’s plenty of
content they wish you’d have taught instead.
Job analysis helps you ensure that your content is relevant and valued.
Here’s
a tip: many jobs may entail dozens or even hundreds of tasks.
To cut to the chase, use the “80/20” rule, which states that in any
job you spend 80% of your time doing only 20% of the tasks in your job
description. Find that 20% and
focus on it first.
What
are the major questions used in job analysis?
In
job analysis, you ask three major questions:
What
tasks does the job entail?
What
is the ranking of each task?
What is the time contribution of each task?
Then
lastly, you prioritize the tasks by asking “Which tasks are more important?”
(80/20 rule)
How
do you perform a job analysis?
Three
leading ways are:
Questionnaires:
mail out a paper or email-based survey to dozens or hundreds of people who
do jobs relevant to your discipline. Cheap and gathers a lot of data, but
take care to get a high return rate and to obtain a representative sample.
Interviews:
phone or meet face-to-face with people.
Expensive and time-consuming, but better for open-ended questions and
also allows you to ask follow-up questions.
Focus
Groups:
the leading focus group method is a panel of experts (who better to
tell you what’s relevant and what’s not, and to point out common
mistakes and misconceptions?)